Money-Screen Enrichment Pipeline

Constraint

Qualifying budget capacity before outreach spend, using real organizational signal rather than guesswork.

Architecture

1. 01
   Trigger
   Daily scheduled run after the sourcing and enrichment steps.
2. 02
   Lead pull
   Qualified leads with a real email and website.
3. 03
   External enrichment call
   Real headcount and organizational signal.
4. 04
   Rate-limited batching
   Calls throttled under the provider's per-minute cap.
5. 05
   Signal classification
   Budget-health tier based on returned data.
6. 06
   Write-back
   Real tier and the signal that produced it.

Silent Failure

Trace

I traced the workflow before running it and found five stacked failures. A sixth only showed up under real load.

Fix

An API operation name only existed in an older integration version. A dedupe step read nested fields when the response returned them flat, silently emptying every batch. Write-back used a pre-upgrade parameter format. A schema field had no valid values. No trigger was wired. Under real load, the provider's rate limit killed the batch at 50 records. All six defects were fixed.

Verification

Direct re-read of the real records, not the success message.

Evidence / Stack

Every classified lead carries the real signal that produced its tier, checkable against the source data, not a black-box score.

• n8n
• Airtable
• company-data API
• rate-limited batching

CTA

Happy to walk through the live workflow canvas on a call.